Sharing
similar values, Veuve Clicquot and Ferrari have decided to start an exclusive
global partnership. The key characteristic that makes the two brands so similar
is the fact that they value their roots and are firmly grounded in tradition,
and yet they impress with a highly innovative spirit, a remarkable foresight,
and an amazing capacity to continually reinvent themselves
Sharing
similar values, Veuve Clicquot and Ferrari have decided to start an exclusive
global partnership. The key characteristic that makes the two brands so similar
is the fact that they value their roots and are firmly grounded in tradition,
and yet they impress with a highly innovative spirit, a remarkable foresight,
and an amazing capacity to continually reinvent themselves.
Both brands
have established themselves through flawless products and have become
undisputed symbols of excellence, very much appreciated by the well-heeled and
lovers of the high life. Their shared passion for world-class standards and
creativity has brought them together in a unique partnership that will result
in extraordinary events and products that we cannot wait to discover!
The two
iconic companies are currently working on lavish global events that will
celebrate their fresh alliance. Ferrari will soon show the world a new model
inspired by this collaboration, and that’s a piece of news that makes us
incredibly anxious!
The two
prestigious brands will be present at classic car events, while new “lifestyle
events” will be launched as well. In the meantime, the newly formed design team
is working enthusiastically on new creations – exactly what those will be is
something that only time will reveal.
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