Graff Unveils Largest Heart-Shape Diamond in the World

Named in celebration of the Roman goddess of Love, The Graff Venus is the largest D Flawless heart shape diamond in the world.

Louis Vuitton - A sparkling arrival in Place Vendome

On July 3, Louis Vuitton opened its first store dedicated exclusively to their collection of fine jewelry and watches, as well as its first jewelry shop at the iconic number 23 in Place Vendôme. The space is just a few meters from 4, rue Neuve de Capucines, the historical address where Louis Vuitton established his first store in 1854, the birthplace, savoir faire of the Maison.
All the excellence in the know-how of Louis Vuitton will be presented in the new haute jewelry store in the Maison, located on the top floor of the elegant 17th century building, where the old benches of master jewelers for numerous generations still remain. Inside the walls of the workshop, a precious tradition is held; Louis Vuitton has created a bright and contemporary showcase with a magnificent view of the elegant Place Vendôme. The new space will be the source of inspiration for teachers who work there, those who perpetuate the excellence of craftsmanship in the tradition of the Maison, as well as the boldness of their innovation. Precious stones from around the world will end their trips in the workshop and together with the expert hands of men and women, who will extract all of their luminous; they will be given a new radiant life in the scintillating jewelry of the store. This will create exceptional pieces that will reprise and celebrate the unique legend continually renewed “L’Ame du Voyage” by Louis Vuitton.

 Photo: Louis Vuitton Place Vendôme collar, photo by Coppi Barbieri for Louis Vuitton

 Photo: Louis Vuitton Place Vendôme bangle, photo by Coppi Barbieri, clickable

The collection that includes necklaces, rings and earrings made of diamonds designed by Creative Director Lorenz Bäumer. Each jewel demonstrates a certain path or place in Paris—one of the rings shows the way to the LV boutique with yellow diamonds, a necklace plays reflects the traffic on the Champs Elysees as the cars head for the Arc de Triomphe and back. Diamonds are cut in the form of Vuitton’s iconic flower shape and symbolize the Place Vendôme itself.
The soft tone of the boutique is the idea of architect Peter Marino who wanted to make a special focus on the jewels.

 Photo: Louis Vuitton Place Vendôme earrings, photo by Coppi Barbieri

 Photo: Louis Vuitton Jardin earrings, photo by Coppi Barbieri

 

 Photo: Louis Vuitton Champs Elysées ring, photo by Coppi Barbieri

 Photo: Louis Vuitton Champs Elysées necklace, photo by Coppi Barbieri

World’s first All-diamond Ring by Shawish Geneva

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Shawish Jewelry of Switzerland has created an 150-carat ring carved from a single diamond, setting the world record for the world’s first All-diamond Ring. It took a full year to create the ring, which has been copyrighted and is expected to sell for $70 million.

A ring made entirely of a faceted diamond has always seemed like a fantasy. To create the perfect diamond ring is the epitome of art,said Mohamed Shawish, president and CEO of Geneva-based Shawish Jewellery.

The ring was carved with a special laser (purchased especially for that purpose) along with traditional diamond cutting and polishing techniques. Precisely about that Mohamed Shawish spoke: We had to do multiple tests with the design, to get the precision of the circle right. Diamonds are made of carbon and molecules that can change, even the colour can be altered when attempting to cut it. We had to buy special laser equipment, to cut directly into the diamond. The most important aspect is preserving the integrity of the diamond and of course the most difficult phase is precision cutting an entire stone into a ring.

$70 million world’s first all-diamond ring is made from 150 brut carat rough diamond from Brazil. The color of the diamond ring is certified an E and the clarity is VS1. Sake of comparison, Elizabeth Taylor’s famed ring – present from Richard Burton was 33.19 carats.

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"L’odyssée de Cartier"

En 1937, Walt Disney présentait le premier long métrage. Surpris, passionné et enchanté, le monde découvrait une nouvelle dimension cinématographique et s’échappait grâce au grand écran. C’était à l’époque, un hommage aux contes dans un contexte économique et social pesant.

En 2012, Cartier émerveille, transporte, enchante. Dans un climat analogue aux années 30, la maison nous transporte grâce à une fresque cinématographique dans un univers rythmé par l’animal emblématique de Cartier : la Panthère.

En suivant les pas de l’animal à travers la Chine, l’Inde, la Russie et la France, nous découvrons les multiples univers, sources d’inspiration pour les créations Cartier. L’histoire entreprise il y a 165 ans lorsque Pierre, Louis et Jacques donnèrent naissance à une maison reconnue à travers le monde entier passionne toujours autant.

En suivant le félin, les trois anneaux de Trinity, le bracelet Love et bien d’autres pièces somptueuses dévoilent l’attachement de Cartier pour la perfection, la créativité et son savoir-faire d’exception.

Saluant deux ans de travail et rendant hommage à tous les artisans dans l’ombre, "L’odyssée de Cartier" est une belle émotion, un symbole d’amour universel…

Réalisation du film : Bruno Aveillan

Musique : œuvre originale de Pierre Adenot

Décor : Franck Bénézech

Avion : hommage à Alberto Santos-DumontLes animaux : Trois jeunes panthères, Cali, Damou et Tiga, ont incarné la Panthère Cartier. Nées en captivité, elles ont été élevées par le dresseur Thierry Le Portier

La femme de l’hôtel particulier : Shalom Harlow, top model international

 "L’odyssée de Cartier" 

 "L’odyssée de Cartier" 

 "L’odyssée de Cartier"