Tuesday, June 11, 2013

Louis Vuitton Opens First In-Store Atelier in NYC

The Louis Vuitton Soho store has more in store for you than just purchases. The most opulent of brands just yesterday opened its first in-store atelier at its Soho location (North America). The workshop is a one of its kind by Louis Vuitton exuding utmost sophistication, occupying the space adjoining the store’s unique travel room. The atelier is entirely dedicated to craftsmanship, where customers and visitors alike can witness their most adored merchandise being handcrafted in the opulent artistry for which the brand is widely known.

 Louis Vuitton holds high its expert techniques and craftsmanship, a tradition that they have been following since its inception. And keeping in mind this golden history, the Soho store atelier showcases specialized artistry, which includes personalizing the brand’s trunks with hand painting, and leather goods with hot stamping in addition to repairs highlighting the expert techniques and exceptional materials employed at Louis Vuitton’s European ateliers.
 The store presentation also follows workshop kind look and feel, including original brick walls, cast iron columns, industrial light fixtures and antique furniture curated from Parisian flea markets.
 Louis Vuitton Soho
116 Greene Street,
New York City,
New York 10012

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